{"id":2124,"date":"2021-02-21T21:12:19","date_gmt":"2021-02-21T19:12:19","guid":{"rendered":"https:\/\/newframe.ro\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/"},"modified":"2021-02-27T11:12:58","modified_gmt":"2021-02-27T09:12:58","slug":"newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020","status":"publish","type":"post","link":"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/","title":{"rendered":"NewFrame, pe lista agen\u021biilor c\u00e2\u0219tig\u0103toare la Effie Awards Rom\u00e2nia 2020"},"content":{"rendered":"\n

Prima noastr\u0103 recunoa\u0219tere la Effie Awards Rom\u00e2nia a venit datorit\u0103 campaniei TUCe pui pe TUC?<\/em><\/strong>,<\/em> realizat\u0103 de Minio Studio<\/a> pentru Mondelez Rom\u00e2nia. Agen\u021bia de comunicare integrat\u0103 Minio a c\u00e2\u0219tigat pentru acest proiect un bronz la categoria Snacks, Confectionary and Desserts<\/em>, performan\u021b\u0103 care ne-a pus pe lista c\u00e2\u0219tig\u0103torilor ultimei edi\u021bii Effie Awards<\/a> din postura de Contributing Agency<\/em>. <\/p>\n\n\n\n

Realizat\u0103 \u00een vara lui 2019, TUCe pui pe TUC?<\/em> <\/strong>a fost campania de var\u0103 prin intermediul c\u0103reia brandul TUC a reinventat celebrul s\u0103u biscuit, ar\u0103t\u00e2ndu-le consumatorilor c\u0103 acesta poate fi consumat \u00eentr-o multitudine de combina\u021bii delicioase.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u00cen acest context, partea vizual\u0103 a campaniei a fost esen\u021bial\u0103 pentru reu\u0219ita acesteia. Am realizat pentru Minio Studio \u0219i Mondelez Rom\u00e2nia o \u0219edin\u021b\u0103 foto de food<\/em> pentru peste 60 de re\u021bete preg\u0103tite de Chef Bogdan Alexandrescu \u2013 Dexter. De asemenea, timp de dou\u0103 zile am filmat \u0219ase re\u021bete prezentate de Chef Dexter \u0219i Gabriela Simion pe care le-am transformat \u00een con\u021binut video pentru mediul digital. Po\u021bi vedea mai multe fotografii din campanie AICI<\/a><\/strong> \u0219i unul dintre clipurile video AICI<\/a><\/strong>.<\/p>\n\n\n\n

Con\u021binutul foto-video a fost una dintre componentele extrem de apreciate ale campaniei, iar fotografiile au fost folosite \u00een campanii de digital \u00een alte trei \u021b\u0103ri din regiune.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

TUC ce pui pe TUC?<\/em><\/strong> este cel de-al treilea proiect premiat, realizat de Minio Studio, la care am contribuit cu con\u021binut video \u0219i foto.<\/p>\n\n\n\n

Campania de responsabilizare social\u0103 #Nicioscuz\u0103<\/a><\/em><\/strong> a c\u00e2\u0219tigat dou\u0103 premii la Romanian PR Award 2018: Golden Award for Excellence la categoria Sport & Entertainment \u0219i Diplom\u0103 de excelen\u021b\u0103 pentru Sponsorship.<\/p>\n\n\n\n

De asemenea, campania Durex @ Untold 2019<\/a><\/em><\/strong> a ob\u021binut un bronz la Webstock 2020, la categoria Best Experiential Campaign.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Echipa NewFrame<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Prima noastr\u0103 recunoa\u0219tere la Effie Awards Rom\u00e2nia a venit datorit\u0103 campaniei TUCe pui pe TUC?, realizat\u0103 de Minio Studio pentru […]<\/p>\n","protected":false},"author":1,"featured_media":2056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[96],"tags":[],"yoast_head":"\nNewFrame, pe lista agen\u021biilor c\u00e2\u0219tig\u0103toare la Effie Awards Rom\u00e2nia 2020 - NewFrame<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NewFrame, pe lista agen\u021biilor c\u00e2\u0219tig\u0103toare la Effie Awards Rom\u00e2nia 2020 - NewFrame\" \/>\n<meta property=\"og:description\" content=\"Prima noastr\u0103 recunoa\u0219tere la Effie Awards Rom\u00e2nia a venit datorit\u0103 campaniei TUCe pui pe TUC?, realizat\u0103 de Minio Studio pentru […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"NewFrame\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-21T19:12:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-27T09:12:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newframe.ro\/wp-content\/uploads\/2021\/02\/TUC.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1108\" \/>\n\t<meta property=\"og:image:height\" content=\"1108\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nfadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newframe.ro\/en\/#website\",\"url\":\"https:\/\/newframe.ro\/en\/\",\"name\":\"NewFrame\",\"description\":\"The visual agency\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newframe.ro\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/newframe.ro\/wp-content\/uploads\/2021\/02\/TUC.jpg\",\"contentUrl\":\"https:\/\/newframe.ro\/wp-content\/uploads\/2021\/02\/TUC.jpg\",\"width\":1108,\"height\":1108},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/#webpage\",\"url\":\"https:\/\/newframe.ro\/en\/newframe-pe-lista-agentiilor-castigatoare-la-effie-awards-romania-2020\/\",\"name\":\"NewFrame, pe lista agen\u021biilor c\u00e2\u0219tig\u0103toare la Effie Awards Rom\u00e2nia 2020 - 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